Free People’s Blogger Catalog09:31
Julia from Free People Clothing sent me a sneak peek of their latest October catalogue and I was very excited to see they collaborated with...
Julia from Free People Clothing sent me a sneak peek of their latest October catalogue and I was very excited to see they collaborated with some inspiring Fashion Bloggers.
This isn't a new concept, other labels/stores have used fashion bloggers to model for them before...but what I liked about how Free People have done it, is that the bloggers styled themselves, bringing their own uniqueness to the clothes. Even the photographers used on the shoots were the same as would be on their own blogs....so Rumi was photographed by her boyfriend and Natalie by her sister.
Heres some sneak peeks from the new catalogue...
Rumi of Fashion Toast
Natalie of Natalie Off Duty
Georgia of Dora’s Fur
There's also some video footage behind the scenes of each shoot... here's Rumi's
The full catalog will be online October 5th.
thanks Julia for sending me the sneak peek, love it!!